Western-inspired clothing brand Tecovas opened its first store in Pennsylvania in King of Prussia Mall last month, writes Franki Rudnesky for the Philly Voice.

Austin-based Tecovas is a fast-growing Western wear retailer that was founded nine years ago. It has close to half a million followers on Instagram and its fans include celebrities such as actor Glen Powell. The brand currently has 35 stores nationwide, including the newest one in Pennsylvania.

Tecovas is best known for its cowboy boots and hats that are ideal for this year’s “coastal cowgirl” fashion trend, but it also offers jeans, shirts, outerwear, and accessories.

Like its other stores, the new site located on Level 2 of the Plaza between Nordstrom and FP Movement will feature personalized leather stamping, boot shines, boot stretching, and leather and hat branding, as well as offering complimentary beverages such as sparkling water and local beers.

The store is open from 10 AM to 8 PM Monday through Thursday, 10 AM to 9 PM Friday through Saturday, and 11 AM to 6 PM on Sunday.

Read more about the fashion brand Tecovas’s success in the Philly Voice.

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