SPOTlite Your Business or Event on PHILADELPHIA.Today
Prime digital real estate on one of Philadelphia’s most visited community news sites
Introducing SPOTlite, a new advertising platform on PHILADELPHIA.Today. SPOTlite was born from hundreds of conversations with local business owners and entrepreneurs who shared a common frustration: traditional advertising disappears too quickly, costs too much, and doesn’t deliver lasting value.
SPOTlite gives your business or event a polished branded profile that stands out. Your logo, story, news, and key details all live together on one page in PHILADELPHIA.Today and featured story appears in our morning newsletter. Dynamic link buttons guide customers straight to your services, contact details, and more.
Want to learn more?
Why SPOTlite Works
Low Budget, High Impact
SPOTLite starts at just $50/month—less than the cost of a single networking event ticket! And, you can cancel anytime. Original stories published on the site are always live and archived on your SPOTlite profile.
Visibility Where It Matters
Your business appears on PHILADELPHIA.Today—a trusted local news site visited by thousands of affluent, engaged Philadelphia professionals every day. You’re not interrupting people with ads; you’re featured where they’re actively looking for stories about businesses like yours.
Search Engine Boost
Every SPOTlite profile includes high-authority backlinks and professionally written, keyword-rich stories about your business that helps you rank higher in Google, AI search tools like ChatGPT, and other search platforms.
Instant Credibility
Appear alongside Philadelphia’s most established businesses. Association with PHILADELPHIA.Today’s trusted editorial content instantly elevates your brand and signals quality to potential customers.
Membership Tiers
Additional platforms: $40-$200/month per platform (pricing varies by tier)
Launch Tier
$50/Month
Perfect For:
Startups, small businesses, shops, and organizations establishing their digital presence
What You Get:
- Branded business profile with logo, description, and contact details
- One dynamic link button to your website or booking page
- One professionally written story by our editorial team and included in our morning newsletter annually
- Video or customer testimonial feature
- Annual page updates
- Featured on PHILADELPHIA.Today 24/7
Best For:
Businesses that want affordable, professional visibility without ongoing maintenance
Build Tier
$75/Month
Perfect For:
Growing businesses with occasional news
to share
What You Get:
- Everything in Launch, PLUS:
- One press release annually
- Two dynamic link buttons
- Display ad space (975 x 151 pixels)
- Quarterly page updates
Best For:
Businesses that want to stay fresh and relevant with quarterly updates
Grow Tier
$100/Month
Perfect For:
Established businesses actively marketing year-round
What You Get:
- Everything in Build, PLUS:
- Three dynamic link buttons
- Two press releases annually
- Monthly page updates
Best For:
Businesses desiring consistent visibility in their local market and credibility-building content
Thrive Tier
$300/Month
Perfect For:
Market leaders and businesses owning their category
What You Get:
- Everything in Grow, PLUS:
- Four dynamic link buttons
- Three press releases annually
- Two additional professionally written stories by our editorial team and included in our morning newsletter annually
- Monthly page updates
- Maximum content and visibility
Best For:
Businesses that want comprehensive year-round content that breaks through the noise
Want to learn more?
Benefits
Turnkey Simplicity
No design skills needed. No content creation stress. Just supply your basic details, and we’ll build a polished, professional page for you, complete with original stories written by our experienced editorial team.
Permanent Visibility
Unlike ads that disappear after a week, your SPOTlite profile stays live 24/7, 365 days a year. Your investment compounds over time, continuously working to attract customers.
Professional Content Creation
Our editorial team writes engaging, SEO-optimized stories about your business. No need to be a marketer! We handle the storytelling so you can focus on running your company.
SEO & AI Search Benefits
PHILADELPHIA.Today is recognized by search engines as a high-authority, trusted website. Links from our site to yours act as “votes of confidence” that boost your credibility and ranking in traditional search engines and AI-powered tools like ChatGPT.
Direct Customer Action
Dynamic link buttons connect customers immediately to your website, booking system, contact form, menu, or any landing page you choose. Turn visibility into measurable action.
Newsletter Distribution
Your stories reach thousands of local professionals and residents daily via our highly-read newsletter, putting your brand directly in the inboxes of decision-makers.
Press Release Tools
Access our easy-to-use press release tool to share your latest news, announcements, and happenings with local media and our engaged readership.
Simple Maintenance
Depending on your tier, update your profile annually, quarterly, or monthly. No daily management required, just straightforward visibility that works.
