As the founder of a consultancy focused on executive and business coaching, Mike Martin has had his share of clients who’ve exhausted themselves trying to do it all. The advice he gives them is to identify the time-consuming tasks that can be outsourced to a trusted partner, so they can silo their work on the core of their business.

Martin certainly speaks from experience in that regard, as he enlists the help of MyOfficeOps, a West Chester-based provider of business advisory services, to increase his own operational efficiency.

“MyOfficeOps helps me manage my business; it handles my finances and taxes, and gives me peace of mind, knowing they’re done right,” said Martin, the CEO of Newtown Square-based Top Down Strategies.

He empowers business owners and leaders with the best strategies to improve their effectiveness, achieve their goals, and increase their discretionary time, so they can live the lives they desire. His experience with more than 150 clients across multiple industries, as well as building his own practices, gave him insight into every aspect of how to run, grow, and manage a business, which is what led him to a career as a business coach.

“One of the things I preach to clients is offloading the things that aren’t in your areas of awesomeness,” said Martin. “That often happens to be finances. If you can offload that to someone who can do it better than you, then that’s a win.”

Martin has indeed been winning with the help of MyOfficeOps. Founded in 2013 by Steve Rickel, who has decades of experience in senior financial leadership roles, MyOfficeOps offers accounting/bookkeeping and CFO business advisory services for its clients with a focus on profitability.

“When you’re an entrepreneur, you’re really good at something, and there’s a difficulty in letting go,” said Martin. “Many times, when my clients come to me, they’re at a breaking point and don’t know how to make a transition. They appreciate that I can put them in touch with someone I use myself, someone that I trust, and that they can get service as good as what I get.”

Martin is the author of The Self-Fulfilling Formula: A Blueprint for Your Ideal Future, a book that explores three essential components — Mental, Social, and Execution Fitness. Mastering these areas creates a powerful blueprint for designing the life you’ve always wanted and revolutionizes the way people think about goals, aspirations, and the power within all of us. That was the topic of a recent TEDx Talk Martin gave at Villanova University, his alma mater.

“I’ve had clients who were unhappy, struggling with their financial picture, and working long hours — nights and weekends — doing their bills,” he said. “Turning that over to MyOfficeOps is a huge timesaver; it gives my clients their lives back.”

In a business world moving at breakneck speed, successful companies must not only adapt to change but also seek solutions that can multiply their effectiveness. By focusing on what they do best, businesses can leverage specialized service providers like MyOfficeOps to handle other essential areas, leading to a synergy that propels them forward.

“Since most business owners just get up and ‘do,’ Mike’s approach to the thinking around achieving your business goals is very unique,” said Rickel. “Mike’s work approaches the critical thinking that must happen before the ‘do.’ Mike teaches his clients to slow their thinking down and create the outcome they want. We’re thrilled to help Mike with his finances to allow him to continue to stay focused on helping his clients.”

Rickel will appear on an upcoming episode of From the Top, Martin’s podcast that features sit-downs with CEOs, business owners, and entrepreneurs to uncover their unfiltered success stories.

Learn more about what makes MyOfficeOps a sought-after partner for businesses looking to elevate their operations.